A Real Cause for Concern?

I recently received the following article from my esteemed colleague and associate Mr. Ian Thomas. This could have serious implications -

The recent earthquake in Japan has knocked the world approx 20mm off its access, as has been widely reported. Also, it appears each day is now marginally shorter.

My thoughts are that the proposal of Prof Loof of the Royal Greenwich Observatory (International Date Institute of Time) to compensate by eliminating leap years will cause havoc. A couple of my clients who build forward logic into their products are appalled.

You may also wish to forward this discussion to any clients that you feel may be affected.

I suspect some sort of lobby group will be set up, both in UK and Internationally, but I'd like to get the general views of those it will affect.


What do you think?

NO TIME FOR TWITTER!

2010 was an interesting period mainly in context of the ancient Chinese curse which translates something like ‘May you live in interesting times’; maybe there’s something in this?
Anyway, the fallout from the global financial meltdown and a general malaise infecting almost every aspect of business and major economies certainly didn’t make 2010 a vintage year!
However, one of the major features of 2010 was the explosion of ‘Social Media’ or ‘Social Networking’ or ‘Micro Blogging’ – Facebook, Youtube, Twitter etc etc . As a seasoned professional, who’s been around the block a few times, I, for one dismissed Social Media as another kids’ fad that had no real business value and just clogged up cyberspace; I wonder how many of you felt the same, and perhaps still do?
Well, I’m here to say I was wrong!
Unless you spent 2010 in a cave contemplating your naval or some such, you must, at least, have heard of Twitter™. Ok, yes it’s one of those social media kiddie things. – "No time for that nonsense, I’m a serious business professional!" - Well that was certainly my initial reaction – how wrong I was. After some research and involvement I have to say that Twitter is probably one of the most powerful business tools this side of the Technological Revolution of the ‘70’s.

Why Twitter? Analysis clearly shows that twitter subscribers are 8, yes 8 times more likely to click on a link (to your website) than in any other social media platform! That’s really good news for business users.

Now, A bold, but true statement!

Tell me; for a modest investment of, say $1000 could you increase customer footfall by 35% and revenues by $835,000 in just one week! A major fastfood chain did just that, through a very simple Twitter campaign. Astonishing but true! And they’re not alone, many of the ‘much, admired’ businesses such Starbucks, Domino and BT as well as very small, local businesses (including us) regularly use Twitter to similar effect.

So! NO TIME FOR TWITTER?

Some more Twitter facts –

Twitter has over 185million subscribers and gaining 300,000 new subscribers everyday!
Twitter Subscribers send over 55 million Tweets per day!
Twitter’s search engine receives over 600 million hits per day!
So! STILL NO TIME FOR TWITTER?

Twitter when used effectively, complements or indeed replaces the initial stages of a sales and marketing campaign!

1. Traditional Advertising campaign –expensive, Twitter campaign - free
2. Traditional Marketing campaign – expensive, Twitter campaign – free
And much .... much more!
Are you beginning to see the value and potential of Twitter in your business?
But don’t have enough hours in the day? - YES
So! STILL NO TIME TO TWITTER?

PROBLEM SOLVED - WE’LL DO IT FOR YOU! From just £3.00 per week we’ll run Twitter for your business – just click here to find out more and subscribe - www.tweet4me-ispse.co.uk or if you’d like to have a chat to find out more then drop us an email at please@tweet4me-ispse.co.uk to arrange a Skype call.

Love the iPad?

After Bob Newhart

Ring... ring... ring...
Hello? – Hey Walt baby how you doing?
Still on vacation – you crazy kids!
You made it to California, fantastic.
Silicon Valley, wow!
No, I can’t guess who you ran into, wait a minute you had a traffic accident?
Oh good ... no, I really can’t guess who.
Steve J? What the Steve J, the Apple guy, terrific!
He’s really excited about his new gizmo?
What is it this time?
He had you send me one? Great, I’ll check.
Oh yes, there’s a big package here, would that be it?
WOW! Tell Steve thanks
A KING SIZED iPHONE.
What d’you mean it’s not an iPhone? It looks like an iPhone!
It’s an iPad – is that somewhere for my iPhone to live then?
No?
Right, so it’s more like an iPOD
Oh! Now you mention it does look a giant iPOD too.
Yep, got it!
An iPod that plays vinyl FANTASTIC!
But how the hell is it going fit in my shirt pocket?
No?
Oh!
OK Walt, one more shot.
Got it!
It’s a notebook with a wireless keyboard! Let me have another look in the box?
Tell Steve the keyboard is missing!
What do you mean it doesn’t have one? If I want a keyboard I’ll have buy it separately?
Hmmm, I see. So to sum up –
1 It looks like a king sized iPhone that won’t make phone calls
2 it also looks like an iPod that won’t fit in my pocket
3 it looks like a notebook without a keyboard and no protection for the screen
Have you been to the beach yet?
Oh by the way, if you see Steve J again tell him the Emperor loved his new clothes; bye for now Walt!

BUILD A GREAT WEBSITE

We've just received a note from one of our Dynamic Web Creator clients. She built and published her own website (quote "without the aid of a safety net!") in a matter of hours even modifying HTML code, (DWC has really good help facilities) She also used the free Search Engine Optimisation (SEO) tools.



Guess what?



Using one of the services she offers - 'back office admin support' - her site is already NUMBER 3 on Google!

See for yourself

If you want a quality website, which gets great Google listings from just £2.25 a month, take a look at internetservices-pse.com we'd love to hear from you!

What Value Opinions?

Opinion and advice is not only desirable but an essential contribution to our personal and business growth and development. Of course I would strongly support this view because I make living as a business adviser and consultant. As such I work within a very strict code of conduct and ethics (see www.iib.ws). Giving advice whether solicited or unsolicited should always be based on sound knowledge and experience.

The reason I raise this is that an associate of mine has recently updated their website with some new services, and sent an email to some 'friendly' contacts; including several business advisors (Note: advisors don't charge for advice but this should not affect the basic premise regarding quality and validity of advice given)to review the new offerings and whether they saw a market for such sevices.

One recipient, a business advisor replied almost instantly. His email was very terse, as follows 'Having to scroll down on the first page of a website to see what it's about is a big NO NO! Suggest you refer to a professional! He had been gracious enough to supply a link to a 'Professional Web writer' My associate followed the link - and found, on opening the site, that it made no sense whatsoever! It almost certainly would have done had she scrolled down the page a little, but following the 'expert advice' given that was, of course, a big NO NO!

To summarise,this missive has several morals.

1. Don't even think about offering advice or opinion without understanding what is being asked of you.

2. Don't offer advice you're not qualified to give.

3. Always check your facts.

4. Be very wary of FREE advice.

It makes you think

I received this interesting email from an associate of mine (Mike Burdett), of the assumption is that our darling Chancellor can actually count!

Our beloved Chancellor has just announced our national debt will reach GBP 1.3 Trillion in 4 years and I wanted to get my brain round that enormous number. So I did a quick calculation and asked myself when he would have had to start counting the money, if he could count GBP 1 per second, 24 X 7.

 

To count 1 million he would have to have started 11 days, 13 hours and 46 seconds ago.

 

To count 1 billion, the start would have been 31 years, 9 months, 8 days, 1 hour and 46 seconds ago.

 

To count 1 trillion, he would have to have started around 30,000 BC - rather appropriately, Neanderthal man would have been there to help him.

 

And for our 1.3 trillion, the count would be around 41,275 years.

 

Frightening isn't it!

 

Phil

Day 1 All systems go!

We've just launched a new division - web building & hosting.
"What launching a new business now! You must be crazy" I hear you say.
But no we think the timing is perfect, because it's going to get even tougher out there in the business world and we want to help! Our super value packages will make easy for any business to get online and display their wares.

Why not take a look!

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back soon,